Beernaments
This that and other
Miller Lite: Beernaments
The Miller Lite Beernament. The drinkable holiday ornament paired with 8oz of your favorite fine pilsner.
Agency: Alma DDB
Executive Creative Directors: Jorge Murillo | Christian Liu
Creative Directors: Juan Camilo Valdivieso | Jonathan Garcia
Art Director: Luzalma Gonzalez
Copywriter: Alejandra Chavez
+ others
Awards
One Show
Merit - IP & Products. Physical Product. In Market
Shortlist - Experiential & Immersive. Physical Product. In-Market
Shortlist - Design. Packaging. Specialty
D&AD
Shortlist - Advertising. Direct. Products & Services
Adforum PHNX Awards
Gold - Design. Product Design
Gold - Design. Packaging Design
Gold - Strategy & Technique. Brand Activation
Silver - Strategy & Technique. Direct Marketing
El Sol
Silver - Activation & Brand Experience
Bronze - Design. Visual Identity & Packaging
Bronze - Integrated Campaigns
Bronze - Innovation
New York Festivals
Finalist - Activation & Engagement. Product & Services
Silver - Package & Product Design. Products & Services
Shortlist - Packaging. Design. Products & Services
Bronze - Specialty items. Design. Products & Services
FIAP
Gold - Innovación en Marketing Directo
Silver - Innovación en Activaciones
Silver - Social Content
Silver - Medios Integrados/Contenido 360
Silver - Mejor Diseño
Bronze - Campañas Integrales
Finalist - Mejor Concepto
El Ojo
Silver - EL OJO CONTENIDO. Eventos y acciones
Bronze - EL OJO CONTENIDO. Experiencia de marca
Bronze - EL OJO DESIGN. Packaging
Bronze - EL OJO DIRECTO. Lanzamiento y activación de marca
Bronze - EL OJO PR. Lanzamientos y activaciones
Finalist - EL OJO DIRECTO. Eventos y acciones
Finalist - EL OJO EXPERIENCIA DE MARCA & ACTIVACIÓN. Activación de marca
One Show Miami
Silver - Physical Items
Silver - Packaging
Effies
Gold - Topical & Annual Events. Seasonal Marketing. Products
WARC
Bronze - Instant Impact